Dharma + Dwell
Brand, Website & Print Design
Dharma + Dwell is a St. Louis-based sustainable lifestyle and refill shop committed to taking an Earth-first approach to shopping. We worked with Dharma + Dwell to craft their natural brand identity and Shopify website in addition to social media and print assets to support the brand’s marketing efforts.
About the business
Sustainability and authenticity are at the core of Dharma + Dwell’s brand values. Because of this, we worked to incorporate elements of the Earth into the brand, like subtle hand-drawn leaf imagery, natural paper textures and more.
About the website
Outside of a building an intuitive e-commerce experience, one of Dharma + Dwell’s biggest goals for their website was to streamline its sustainable refill buying process. This was achieved by building out a navigation to differentiate pre-filled and refill-eligible products.