Why Styled Shoots Are A Win-Win for Creatives And Small Businesses
All photos: Ashley Pieper Photography
For years, I've fawned over beautifully styled shoots on Pinterest. You know what I'm talking about: those idyllic styled photoshoots that are perfectly put together by photographers, vendors and bloggers in seamless harmony and look like they're straight out of a magazine.
But it wasn't until a few weeks ago that I actually attended a styled shoot, and it lived up to every expectation that I had.
Amanda of Feed Me With Amanda and Elena of Cheetah Talk y Mas invited me to their 'Just Because' Party on a beautiful, sun-filled Sunday and we had the best time getting to know each other better while chowing down on some delicious local eats created by Amanda herself.
Thinking about hosting or attending a styled shoot, but don't know the first thing about them? I'm breaking down why styled shoots are a win-win for creatives and small business, and how everyone benefits from the perfectly curated experience.
Community is key.
As a small business owner, it's easy to feel isolated and alone sometimes – especially when my workdays typically entail only my two furry friend coworkers who don't yet know how to speak. Styled shoots allow fellow creatives to come together and learn more about each other, which is something I love.
Over the course of the afternoon, I got to learn more about the lives and businesses of Amanda, Elena, Psyche of Economy of Style, Carmen of Front Row STL, Kristen of Gulush Threads and Ashley of Ashley Pieper Photography, which fired me up and reignited my passion for what I'm doing as a creative. It was so great chatting about what we do and how we can support each other – because community > competition.
Content is everything.
If community is key, content is everything. One of my favorite parts about attending the 'Just Because' Party styled shoot was the fact that we were all encouraged to take out our phone to shoot content for our own social media channels – which was great!
How often can you be in a room with others were it's 100% accepted (and encouraged!) to be Instagramming the whole thing? I mean, c'mon.
Ashley shot some amazing images – all of the images within this post, to be exact! – which I'll be able to share and tag in future social content for weeks to come.
Pour out some local love.
When it comes to successfully pulling off a styled shoot, let's not forget about the amazing vendors involved. Amanda and Elena worked tirelessly to secure some great props and take-home goodies from local St. Louis-based vendors. Everything from our place cards from On Three Designs, to jewelry from Collections by Joya, to succulent plants from Lokey Designs were local and perfectly curated to elevate the entire styled shoot.
Not only did I get to walk away with a gift bag of incredible products that I love, but I now get to happily share about these fantastic local vendors on my blog and social media channels! There's nothing that I enjoy more than gushing over and lifting up other women-owned businesses for their great creative work.
Have you ever attended or hosted a styled shoot in the past? What was your experience like? If not, what would your ideal styled shoot look like? I want to hear in the comments!
'Just Because' Party vendors:
Host: event planner and recipes | @feedme_withamanda
Host: fashion and drinks | @cheetahtalkymas
Groceries | @luckysmarketrockhill
Desserts | @madebylia
Beer | @schlaflybeer
Soda | @fitzsrootbeer
Paper Goods | @onthreedesigns
Flowers | @snapdragonstudiostl
Plants | @lokeydesigns
Tattoos | @loveandlion
Ceramics | @facturegoods
Wooden Goods | @hananahjeannne
Venue | @bowoodfarms
Jewelry | @collectionsbyjoya
Dessert Table | @anewnature
Event Assistant | @emmalally
Photography | @ashleypieperphototgraphy